This Privacy Policy describes how devilfashion-official.com (the “Site” or “we”) collects, uses, and discloses your personal information when you visit or make a purchase from the Site.

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1. Collecting Personal Information

When you visit the Site, we collect information about your device, your interactions with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, “Personal Information” refers to any information that can uniquely identify an individual.

Device Information

• Examples collected: Version of web browser, IP address, time zone, cookie information, sites or products you view, search terms, and interactions with the Site.

• Purpose: To load the Site accurately and perform analytics to optimize our Site.

• Source: Collected automatically via cookies, log files, web beacons, tags, or pixels.

• Shared with: Shopify, Google Analytics, Facebook Ads, Klaviyo (email marketing), and other service providers necessary to operate the Site.

Order Information

• Examples collected: Name, billing address, shipping address, payment information (credit card, PayPal, Apple Pay), email address, and phone number.

• Purpose: To fulfill orders, process payments, arrange shipping, provide invoices and confirmations, communicate with you, and screen for risk or fraud. Marketing communications are sent only if consented.

• Source: Provided by you during checkout.

• Shared with: Shopify, Stripe, PayPal, shipping providers (DHL, UPS, USPS), and other service providers involved in payment processing or order fulfillment.

Customer Support Information

• Examples collected: Information you provide when contacting support, including name, email, and inquiry details.

• Purpose: To provide assistance and resolve issues.

• Source: Collected from you.

• Shared with: Zendesk or other customer support platforms used by our team.

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2. Minors

The Site is not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided information, please contact us to request deletion.

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3. Sharing Personal Information

We share Personal Information with service providers to help provide our services and fulfill contracts with you. For example:

• Shopify powers our online store. Shopify Privacy

• Payment processors (Stripe, PayPal) handle payment information securely.

• Shipping providers (DHL, UPS, USPS) process delivery details.

• Email and marketing platforms (Klaviyo, Mailchimp) may store information for communications you consent to.

• Information may be shared to comply with laws or protect our rights.

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4. Behavioral Advertising

We may use Personal Information to provide targeted advertisements or marketing communications:

• Google Analytics: Helps us understand Site usage. Privacy Policy | Opt-out

• Facebook Ads & Instagram Ads: Show relevant ads based on Site interactions. Opt-out

• Google Ads: Personalization of ad experiences. Opt-out

• Bing Ads: Personalized advertising. Opt-out

• Digital Advertising Alliance: Opt-out from participating companies. Opt-out

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5. Using Personal Information

We use your information to:

• Offer products for sale, process payments, and ship orders.

• Keep you updated on products, services, and offers you have consented to receive.

Lawful Basis (GDPR residents): Consent, contract performance, legal obligation, vital interests, public task, or legitimate interests.

Retention: Personal Information is kept until you request deletion or erasure.

Automated Decision-Making: Shopify uses limited automated processes to prevent fraud, including temporary denylisting of IP addresses or credit cards. We do not make fully automated decisions that have legal or significant effects.

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6. Selling Personal Information (CCPA)

Our Site does not sell Personal Information.

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7. Your Rights

GDPR (EEA residents): Right to access, correct, update, erase, or port Personal Information. Information is processed initially in Ireland and may be transferred to the U.S. or Canada. Shopify GDPR Whitepaper

CCPA (California residents): Right to know, correct, update, erase, or port your Personal Information. You may designate an authorized agent to submit requests.

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8. Cookies

Cookies improve your browsing experience and help analyze Site usage.

Types used:

• Necessary: Checkout, login, and account updates

• Analytics & Marketing: Track Site performance and ad interactions

Cookies may be session-based (expire when leaving the Site) or persistent (30 minutes to 2 years). Manage cookies via your browser or www.allaboutcookies.org.

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9. Do Not Track

We do not alter our data practices in response to browser “Do Not Track” signals due to lack of industry standard.

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10. Changes

We may update this Privacy Policy to reflect changes in practices, legal requirements, or operational reasons.

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11. Contact

For questions or complaints: staff@devilfashion-official.com
If unsatisfied with our response, you may contact your local data protection authority.

Last updated: 7 January 2026